Samsung and Apple Consider Collaboration for New Product: Vision Pro
Samsung-Apple Collaboration to Lower Costs
Apple has been using Sony for OLED screens in its Vision Pro glasses, leading to a high price point. To address this issue and attract more customers, Apple is exploring the option of switching to a W-OLED+CF screen, a more cost-effective alternative. This move would allow Samsung Display to produce screens at a lower cost, although with slightly lower pixel density compared to Sony’s OLED screens.
Samsung W-OLED+CF Panels: A Potential Solution?
Samsung’s W-OLED+CF panels offer a pixel density of around 1500 ppi, lower than Sony’s screens. Despite the reduced resolution, this technology could enable Apple to introduce a more affordable version of the Vision Pro, striking a balance between price and demand. Samsung Display will need to enhance their screen technology to meet Apple’s requirements, surpassing the pixel density of their current foldable devices.
A Promising Partnership for Samsung and Apple?
Collaboration between Samsung and Apple in the display industry could signal a new era of cooperation. While Samsung has been a long-time supplier of OLED screens for iPhones, a potential alliance in producing Vision Pro displays could signify a shift towards prioritizing mutual business interests over brand competition.
