The exclusive therapy that promises to cleanse your blood from microplastics for 11,500 euros: miracle or fear business?
Microplastics are everywhere and public concern is on the rise. In the midst of this uncertainty, a clinic in London has found the perfect formula to capitalize on fear: an exclusive treatment that promises to cleanse the blood of these invisible particles. It costs 11,500 euros per session and is presented as a miraculous cure, even though the scientific evidence is currently rather scarce. Real therapy or just biohacking for millionaires?
### The luxury treatment that attracts celebrities
In the prestigious Harley Street in London, the clinic receives between 10 and 15 patients every week, including celebrities like Orlando Bloom. For almost 10,000 pounds, clients sit in a designer chair for two hours, while a machine supposedly filters their plasma for them. The experience is sold as comfortable and sophisticated: patients can chat on Zoom, work, or watch a movie while their blood circulates through the machine.
### An invisible enemy without scientific consensus
Although microplastics have been found in human organs and even in arteries, science has not yet conclusively demonstrated their impact on health. The WHO warned in 2019 that there is not enough evidence to classify them as a serious risk. Some recent studies have found correlations, but researchers themselves emphasize that causality is still not clear. That is, we do not know if it is really the microplastics or associated factors like smoking or previous diseases.
Marketing fear and vague promises
On their website, Clarify Clinics boasts a section called “Science,” but offers few verifiable data and no solid references to peer-reviewed studies. The strategy seems clear: rely on public concern to offer an expensive solution that is actually based more on subjective testimonials than medical evidence. The CEO claims that her patients report better sleep, more energy, or less “brain fog.” She herself says she monitors their progress with an Oura ring, as if she were a biohacker.
### Biohacking as exclusive luxury
The “cleansing of microplastics” adds to a long list of biohacking treatments for the wealthy, from stem cell therapies in the Caribbean to young plasma transfusions. The goal is always the same: to feel younger and healthier, even if the actual efficacy is questionable. The problem is that, while science calls for caution and more research, some are willing to pay millions to feel a little safer against an invisible enemy.
Source: [Original Article]
